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Proudly serving Albertan's since 2011



Why Do Electricity Rates Suddenly Spike?
In Alberta's energy market, electricity rates do not swing wildly by accident. While weather and supply disruptions play a role, sudden price surges are frequently driven by structural market dynamics, market concentration, and a strategy known as economic withholding. Understanding how wholesale pool prices are manipulated helps explain why homeowners end up facing unpredictable power bills. How the Wholesale Pool Operates Alberta runs an energy-only market. Power generators
Larry Peters
Sep 303 min read


Understanding Alberta’s Deregulated Energy Market (Without the Headaches)
Over 60% of Albertans remain on default utility electricity plans simply because the province’s deregulated energy system feels needlessly complex. Navigating the Alberta power grid does not require a degree in electrical engineering or corporate finance. Beneath the technical jargon, regulatory acronyms, and confusing monthly billing line items lies a straightforward supply chain designed to give consumers choice. Understanding how generation, transmission, and retail compet
Larry Peters
Sep 294 min read


War of Currents: What Edison vs. Tesla Teaches Us About Today’s Alberta Grid
In the late 19th century, Thomas Edison orchestrated aggressive public relations campaigns to discredit Nikola Tesla’s alternating current (AC) technology, going so far as to stage public demonstrations to convince the public that AC was too dangerous for residential use. History shows that behind Edison’s public safety warnings lay a simple financial truth: direct current (DC) infrastructure was his proprietary monopoly, and Tesla’s far more efficient AC system threatened hi
Larry Peters
Sep 294 min read
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